James Pinkerton

I tend to look at life through a prism of humour and quick wittedness. I seek out the funny angle to everyday situations. Perhaps it was inherited from my grandmother who had a sharp tongue and great sense of irony. I have a passion for humorous ad copy and I have a drive to apply my skills in this endeavour. The desire to express myself unlocked the ability to turn my musical capability into something creative. This manifested itself through song writing but has now extended to creativity via writing ad copy and art direction – but it’s the ad copy where my strengths lie. I want my work to be noticed – to create a buzz, to spark conversation – or even some controversy.

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